{"id":41221,"date":"2021-09-23T09:27:30","date_gmt":"2021-09-23T09:27:30","guid":{"rendered":"https:\/\/digitalup.gr\/?page_id=41221"},"modified":"2026-02-19T13:05:47","modified_gmt":"2026-02-19T13:05:47","slug":"google-remarketing","status":"publish","type":"page","link":"https:\/\/digitalup.gr\/en\/digital-marketing\/google-adwords\/google-remarketing\/","title":{"rendered":"Google Remarketing"},"content":{"rendered":"

[vc_row el_id=”header-esoterikis”][vc_column][vc_row_inner][vc_column_inner][vc_column_text][\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner content_placement=”bottom”][vc_column_inner width=”3\/4″][vc_column_text css=”” el_id=”extra”]<\/p>\n

Google Remarketing<\/h1>\n

[\/vc_column_text][vc_column_text css=””]<\/p>\n

Google\u00a0Adwords<\/span><\/h2>\n

[\/vc_column_text][vc_column_text]The team of DigitalUp is certified by Google.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″]

[vc_single_image image=”1020″ img_size=”full” alignment=”right” css=””]<\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row el_id=”inner-service-section”][vc_column][vc_row_inner el_id=”main-question”][vc_column_inner width=”12\/12″][vc_column_text]<\/p>\n

We use Google Remarketing as it has the ability to reach again the users who visited our website but did not complete any action – target (eg purchase, phone, etc.).<\/h3>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=”12\/12″ el_id=”service-intro”][vc_column_text]But the most important thing is that we are given the opportunity to reach out to these users again and show them relevant ads with personalized messages, with the main goal of continuing the action they did not complete.<\/p>\n

When, for example, a visitor enters our e-shop and sees some products or reaches the shopping cart but does not complete his purchase, then we can follow him to the various sites of the Google network that he will visit. There we remind him of our presence by showing him targeted ads with specific products but also the appropriate message in order to urge him to complete his purchase.<\/p>\n

How many times and for how long we\u2019ll display the ad, depends on the category of the client we have undertaken to do Remarketing. It\u2019s a targeted add because it follows customers who are ready to buy. A properly rigged Remarketing Campaign<\/strong> may increase the ROI<\/strong>.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner disable_element=”yes” css=”.vc_custom_1632389099722{border-radius: 1px !important;}” el_id=”ipogrammisi”][vc_column_inner width=”12\/12″][vc_column_text el_id=”undeline-sect”][\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner disable_element=”yes” css=”.vc_custom_1632389118251{border-radius: 1px !important;}”][vc_column_inner width=”1\/2″][vc_column_text el_id=”info-du”]01\/<\/span><\/p>\n

Contextual<\/h3>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text el_id=”section-intro”]\u0394\u03c5\u03bd\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03b5\u03bc\u03c6\u03ac\u03bd\u03b9\u03c3\u03b7\u03c2 \u03c3\u03c4\u03bf\u03c7\u03b5\u03c5\u03bc\u03ad\u03bd\u03bf\u03c5 \u03ba\u03b5\u03b9\u03bc\u03ad\u03bd\u03bf\u03c5 \u03c3\u03c4\u03bf \u03b4\u03af\u03ba\u03c4\u03c5\u03bf \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c4\u03ce\u03bd \u03c4\u03b7\u03c2 Google, \u03c4\u03bf \u03bf\u03c0\u03bf\u03af\u03bf \u03b8\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03b5\u03bd\u03b5\u03c1\u03b3\u03cc link \u03ba\u03b1\u03b9 \u03bc\u03b5\u03c4\u03b1\u03c6\u03ad\u03c1\u03b5\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b5\u03c2 \u03c3\u03c4\u03bf site \u03bc\u03b1\u03c2.<\/p>\n

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Banner<\/h3>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text el_id=”section-intro”]\u039c\u03b5 \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03ba\u03cc banner \u03b5\u03bd\u03b5\u03c1\u03b3\u03cc \u03c3\u03b5 link \u03c4\u03bf \u03bf\u03c0\u03bf\u03af\u03bf \u03bc\u03b1\u03c2 \u03bf\u03b4\u03b7\u03b3\u03b5\u03af \u03c3\u03c4\u03b7\u03bd \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03bc\u03b1\u03c2. \u0397 \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03c3\u03b5 \u03c0\u03bf\u03b9\u03b1 site \u03c4\u03bf\u03c5 \u03b4\u03b9\u03ba\u03c4\u03cd\u03bf\u03c5 Ad Sense \u03b5\u03be\u03b1\u03c1\u03c4\u03ac\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03c3\u03c4\u03cc\u03c7\u03b5\u03c5\u03c3\u03b7 \u03c0\u03bf\u03c5 \u03ad\u03c7\u03bf\u03c5\u03bc\u03b5 \u03ba\u03ac\u03bd\u03b5\u03b9. \u039c\u03c0\u03bf\u03c1\u03bf\u03cd\u03bc\u03b5 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03bb\u03ad\u03be\u03bf\u03c5\u03bc\u03b5 \u03c0\u03bf\u03b9\u03bf \u03b1\u03c0\u03cc \u03cc\u03bb\u03b1 \u03c4\u03b1 site, \u03bc\u03b5 \u03c4\u03b9 \u03b8\u03ad\u03bc\u03b1\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03c0\u03bf\u03b9\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc. \u0386\u03c1\u03b1, \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bc\u03b5 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03bb\u03ad\u03be\u03bf\u03c5\u03bc\u03b5 site \u03c3\u03c7\u03b5\u03c4\u03b9\u03ba\u03ac \u03bc\u03b5 \u03b1\u03c5\u03c4\u03bf\u03ba\u03af\u03bd\u03b7\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b4\u03bf\u03c5\u03bd \u03c4\u03b7 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7 \u03bc\u03b1\u03c2 \u03bc\u03cc\u03bd\u03bf \u03ac\u03bd\u03b4\u03c1\u03b5\u03c2 \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03b7\u03c2 \u03b7\u03bb\u03b9\u03ba\u03af\u03b1\u03c2.<\/p>\n

\u03a4\u03b1 \u03c0\u03b1\u03c1\u03b1\u03c0\u03ac\u03bd\u03c9 \u03b1\u03bd \u03c3\u03c5\u03bd\u03b4\u03c5\u03b1\u03c3\u03c4\u03bf\u03cd\u03bd \u03bc\u03b5 Remarketing \u03c4\u03cc\u03c4\u03b5 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bc\u03b5 \u03bd\u03b1 \u03c0\u03b5\u03c4\u03cd\u03c7\u03bf\u03c5\u03bc\u03b5 \u03b5\u03ba\u03c0\u03bb\u03b7\u03ba\u03c4\u03b9\u03ba\u03ac \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03c5\u03be\u03ae\u03c3\u03bf\u03c5\u03bc\u03b5 \u03c4\u03bf ROI.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner disable_element=”yes” css=”.vc_custom_1632388286075{border-radius: 1px !important;}” el_id=”ipogrammisi”][vc_column_inner width=”12\/12″][vc_column_text el_id=”undeline-sect”][\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner disable_element=”yes”][vc_column_inner width=”1\/2″][vc_column_text]03\/<\/span><\/p>\n

Your Ideal Partner In Google Ad Topics<\/h3>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text]In DigitalUp our purpose is to keep our customers happy. Because of our experience and expertise we have developed, we take responsibility for putting your ad campaigns to Google with entirely professional manner. We guarantee to offer the best possible view of your ad campaign on Google, with minimal burden on your budget.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner disable_element=”yes” css=”.vc_custom_1632388299395{border-radius: 1px !important;}” el_id=”ipogrammisi”][vc_column_inner width=”12\/12″][vc_column_text el_id=”undeline-sect”][\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner disable_element=”yes”][vc_column_inner width=”1\/2″][vc_column_text]04\/<\/span><\/p>\n

Why Not Do It Yourself Since Google Is Giving You This Opportunity?<\/h3>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text el_id=”section-intro”]The difference is naturally huge in how much you pay but also in how much and how you are viewing. Specifically:<\/p>\n

    \n
  • Optimised targeting traffic, which effectively means a greater chance you manage what you seek from your ad<\/li>\n
  • Minimized cost \/ click, which essentially means more visitors at the same cost<\/li>\n
  • Construction of targeted landing pages, Landing Pages<\/li>\n
  • Use A \/ B test<\/li>\n
  • Better relative ranking of your ad on the Internet, which essentially means more clicks and more prestigious for you or promotional product \/ service.<\/li>\n<\/ul>\n

    [\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner disable_element=”yes” css=”.vc_custom_1632388314074{border-radius: 1px !important;}” el_id=”ipogrammisi”][vc_column_inner width=”12\/12″][vc_column_text el_id=”undeline-sect”][\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner disable_element=”yes”][vc_column_inner width=”1\/2″][vc_column_text]05\/<\/span><\/p>\n

    Effective PPC Campaign Increase = Profit!<\/h3>\n

    [\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text el_id=”section-intro”]Google Adwords Campaign \u2013 What\u2019s included:<\/p>\n

      \n
    • Professional and in-depth market research that applies to you<\/li>\n
    • Configuring and using the most appropriate keywords (-keywords)<\/li>\n
    • Drawing the most suitable advertising texts and banners<\/li>\n
    • Campaign setting and targeting of Ad groups of interest<\/li>\n
    • Measuring Campaign Effectiveness through the mechanism Conversion tracking<\/li>\n
    • Informative projection and hourly seminar on the campaign<\/li>\n
    • Guide to Greek Instrumental Questions & Answers on Google Adwords<\/li>\n
    • Maintenance and modifications (if necessary), information and support advertising campaign<\/li>\n<\/ul>\n

      [\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner disable_element=”yes” css=”.vc_custom_1632319457937{border-radius: 1px !important;}” el_id=”ipogrammisi”][vc_column_inner width=”12\/12″][vc_column_text el_id=”undeline-sect”][\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” disable_element=”yes” el_id=”inner-service-section” css=”.vc_custom_1632316503868{background-color: #f8f8f8 !important;}”][vc_column][vc_column_text]<\/p>\n

      Update your business.<\/h1>\n

      [\/vc_column_text][vc_row_inner][vc_column_inner el_id=”service-intro”][vc_column_text]<\/p>\n

      DigitalUp is a company with experience and expertise in creating e-shops on the award-winning Magento 2 platform. We do not rely solely on ready-made plugins and modules, but we modify, develop, and evolve them in order to make your e-shop unique.<\/p>\n

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