Studies have shown that 70% of those who reach the shopping cart do not complete their purchase and leave.
This is due to a variety of reasons, such as the fact that many consumers often make their purchases hastily and impulsively, wanting to spend as little time as possible. Thus, we must minimize the distractions in this short purchase trip, in order to achieve fast, easy and successfully completed purchases.
With the correct page check out we aim to reduce this figure and therefore increase our sales.
By building an E-shop with a checkout page (One Step Checkout) we aim to reduce the bounce rate, and consequently increase our sales. It is necessary not to make it difficult for our hasty customers to complete a purchase, by asking them for the necessary steps on one page, and by removing everything unnecessary.
We can more easily “encourage” our customers to complete their decision for purchase with a variety of simple ways, such as adding a discount coupon to their first or next purchase, or adding a certain discount to their order.
Also, giving payment options to our customers, such as the possibility of payments through Pay Pal, Viva payment but also through all major Greek Banks, makes your e-shop reliable and customer friendly. This minimizes the need for further thought to complete their purchases.
The possibility of payment through Pay Pal, Viva payment but also through all major Greek banks, making your e-shop reliable and customer friendly.
At DigitalUp we take care to design and implement E-shops that make the shopping experience unique, but at the same time easy and simple, thus achieving our main goal, which is sales.