WooCommerce: The eCommerce tool that adapts to you.
E-shop Development
WooCommerce: The eCommerce tool that adapts to you.
Why choose WooCommerce for your business?
WooCommerce is the most flexible eCommerce platform in the world — ideal for businesses that want a fully customizable eShop built on WordPress.
At DigitalUp, we design WooCommerce stores that turn visitors into customers, while offering full control, advanced functionality, and optimized performance.
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Flexibility & Customization
It adapts to any business model, whether B2C or B2B, enabling you to create an e-shop that fits your specific needs.
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Advanced Filtering & Search
With WooCommerce’s powerful filters and dynamic search, users can instantly find products by category, price, size, color, availability, and more.
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Client-Friendly CMS
The WordPress backend is extremely user-friendly, allowing clients to update content without technical skills.
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Compatibility with Thousands of Plugins & Themes
Built within the WordPress ecosystem, WooCommerce supports over 50,000 plugins, allowing for limitless feature expansion and fully customized design.
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SEO-Friendly Structure & Multilingual Support
WooCommerce leverages WordPress’s SEO capabilities, helping your e-shop rank higher in search results. It’s also ideal for international businesses, offering support for multiple languages and markets.
Why Choose DigitalUp?
At DigitalUp, we ensure your WooCommerce e-shop is built on high-performance, secure infrastructure. We deliver end-to-end solutions that support commercial success and sustainable eBusiness growth.
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Tailor-Made Projects
We design and implement tailor-made WooCommerce projects based on each business’s specific goals and market strategy.
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ERP Integration
We have extensive experience integrating WooCommerce with leading ERP systems in the Greek market, including Soft1, Atlantis, Entersoft, SingularLogic, and more.
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Bank & Alternative Payment Gateway Integration
We implement connections with all major Greek banks (Eurobank, Alpha Bank, National Bank, Piraeus) via official WooCommerce plugins or custom-built solutions. We also integrate popular international payment methods like Klarna (Buy now, pay later), Apple Pay & Google Pay, and PayPal.
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Performance Optimization
We fully implement performance tracking & analytics tools:
- Google Tag Manager for easy script and tag management
- Meta CAPI (Conversions API) for accurate event tracking (even with restricted cookies)
- GA4 (Google Analytics 4) for data-driven insights
- Tracking codes for PPC platforms like Google Ads, Meta Ads, and TikTok Ads
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GDPR Compliance
We ensure full compliance with GDPR, including cookie consent management via Cookie Bar tools.
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Product Feed & XML File Creation
We generate and configure product XML feeds for platforms like Skroutz, BestPrice, Shopflix, Glami, Google Merchant Center, and Meta Catalogs.
With custom fields, dynamic creation, and automated syncing, we ensure accurate product visibility across all digital channels.
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Security & Ongoing Support
Through regular platform updates and the implementation of reliable security plugins, we keep your eShop secure and up-to-date.
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Broad Industry Experience
Our portfolio includes businesses from a wide range of sectors — from dynamic Greek companies to international brands — proving our ability to manage diverse project needs and goals.

Your goals deserve the right digital strategy.
Together we will design the solution that suits you.
Frequently Asked Questions (FAQ)
Is WooCommerce suitable for small businesses?
Yes — it’s ideal for small and medium businesses looking for a fast, cost-effective way to launch, with room for future scalability.
Can WooCommerce connect to my ERP or CRM system?
Absolutely. We implement custom integrations for all major ERP and CRM platforms.
Is WooCommerce secure?
Yes. It is regularly updated and supports trusted payment gateways, ensuring safe transactions.
What about SEO?
WooCommerce uses WordPress’s SEO-friendly architecture, helping your products gain visibility in search engines.
Can WooCommerce support B2B functionalities?
Yes. WooCommerce offers B2B extensions and custom features, such as:
- Different pricing based on customer type (retail/wholesale)
- Partner account creation with special discounts
- Bulk order management and custom price lists
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